Daly Associates, LLC were right on target with their
sales training on “How to reach Capitol Hill”.
They helped us understand the intricacies of The Hill
and how it applies to our customers who are marketing
to DoD, Senate Arms Committee and House Arms Committee.
Not only did Joan
breakdown a rather complex topic in a concise manner,
she also provided solid examples of the procurement
process for both the media buyer and the corporate client.
With years of experience as VP of Advertising and Corporate
Relations at Congressional Quarterly, she understands
the buying process better than anyone in the DC community.
She was able to convey the true issues involved in reaching
Capitol Hill for our International and Domestic clients.
US Advertising Sales Director
Jane’s Information Group